Online fashion retailer In The Style got off to a strong start on AIM with the share price increasing from the 200p placing price to 237p. Recent trading has been exceptionally good as high street competitors were hit by the lockdown and consumers moved online.
Existing shareholders raised £46.8m from share sales. After expenses there was £9.1m raised by the company. This will finance further expansion including a new warehouse.
This is a predominantly UK business with most of the products made in the UK or China. Customers are added through deals with celebrities and online influencers...
