ASOS bounces back but still much to prove

asos

Online fashion retailer ASOS (LON:ASC) had a tough 2018-19 and it was overtaken in value and growth terms by rival boohoo (LON: BOO) but the latest trading statement was more optimistic, although the comparisons were week.

Overall retail sales were 20% ahead in the four months to December 2019 with coming from all regions. This was much better than even the optimistic analysts expected.

The UK had the slowest growth, but it was still 18%. Total group revenues improved from £917.9m to £1.11bn.

The good news was that the distribution centres appeared to cope with the Christmas demand. T...

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Andrew Hore is the publisher of AIM Journal, which is an online monthly publication covering the Alternative Investment Market.