Brave Bison issues upbeat AGM statement

Brave Bison, the marketing and technology partner to global brands, has used its AGM statement to highlight a strong start to 2026, driven by a series of blue-chip client wins.

The firm has signed up Omnicom, ServiceNow, Nike and Campari, among others, providing a massive validation of its proposition. The wins are anchored by its MiniMBA offering, the standout performer, which delivered 18% organic year-on-year growth with its first 2026 cohort.

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Brave Bison has announced several major contract wins this year, including the recent deal with Omnicom Oceania, which will see 1,000 people undertake MiniMBA.

Management calls the new relationships a powerful endorsement of MiniMBA’s position at the forefront of professional marketing education. The agreement they now have in place backs this up.

First-half net revenue rose by at least 92% to no less than £23m, with adjusted EBITDA in line with expectations. Strong cash generation, aided by Mark Ritson exercising his options, has accelerated debt repayment and left the Company with a substantial net cash pile. As usual, trading is weighted towards the second half.

The Consultancy & Marketing Services arm, now roughly half of divisional group profits, is adopting generative AI both to lift its own productivity and margins, and to help clients adapt as audiences increasingly discover and research brands through AI-powered platforms. Brave Bison reckons that shift is expanding its addressable market.

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Brave Bison shares are up 40% so far this year, and this statement will go a long way to justifying that rally.

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