MONY Group posts record revenue and earnings as membership strategy gains traction

MONY Group, the owner of MoneySuperMarket, has reported record full-year results for 2025, with revenue rising 2% to a record £446.3m and adjusted EBITDA climbing 2% to a new high of £145.1m.

The group delivered the results despite what it described as “significant headwinds” in car insurance, with growth driven by strong performances in its Money and Home Services divisions. Banking and borrowing activity proved particularly buoyant, while energy revenue returned to growth as consumers capitalised on competitive deals.

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Profit after tax edged up 1% to £80.7m, while adjusted basic earnings per share rose 5% to 17.9p. Operating costs fell 4%, helping push the adjusted EBITDA margin up to 33%.

But some analysts weren’t convinced that the record financial performance could be sustained.

“MONY Group’s latest results are the kind that leave investors conflicted, solid fundamentals on one hand, but persistent cracks in sentiment on the other,” said Mark Crouch, market analyst at eToro.

“Record revenue and a modest rise in adjusted EBITDA show the core business is holding up, particularly against the well-flagged weakness in car insurance switching. Cost discipline is also clear, with operating expenses down 4% and adjusted EPS up 5%.

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“Yet the share price paints a less flattering picture. Languishing at multi-year lows, shares have failed to rally on what is, objectively, a steady update, with investors seemingly unconvinced that incremental top-line gains will translate into sustained growth.”

Membership momentum

MONY Group’s SuperSaveClub now has more than 2.1 million members and accounts for 16% of group revenue, with the company noting improved customer lifetime value expectations. Provider services revenue grew 13%.

On the technology front, the group signed an enterprise agreement with OpenAI and launched a MoneySuperMarket ChatGPT app, alongside new products including Savings by MoneySuperMarket and Price Optimiser.

Dividend

The board proposed a final dividend of 9.30p per share, bringing the full-year payout to 12.63p, up 1%. A £30m share buyback was completed during 2025, with a further £25m programme now announced for the year ahead. Total shareholder returns for the year came to £96m.

The meagre increase in the dividend suggests underlying concerns about the business’s trajectory in the age of AI and whether revenue can continue to grow amid increased competition.

Outlook

The board said it was confident of delivering 2026 adjusted EBITDA within the current analyst consensus range of £142m to £153m, with a central estimate of £146m. Car insurance headwinds eased during the second half, though cashback and travel remained under pressure from weak consumer confidence.

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