Radisson Hotel Group continues its rapid expansion across the UK and Ireland, with the launch of new lifestyle brands and more than 10 deals with 1,400 guest rooms secured over the past year. A brand with solid presence and pipeline in the UK and Ireland is Radisson RED and now prizeotel is also headed for the region.
There are already several Radisson RED properties in the UK, and a few weeks ago, Radisson Hotel Group announced the signing of the first Radisson RED hotel to open in Ireland. The new Radisson RED Galway is currently under construction and is scheduled to open later this year. The hotel will be located within the Crown Square neighbourhood, just a 5-minute drive from Galway city centre.
The bold new hotel will feature 177 rooms, each reflecting the unique design of the Radisson RED brand, capturing the brand’s vibrant signature style. There will be a restaurant and bar serving up culinary delights on the ground floor, while the rooftop bar with a terrace will provide guests with panoramic views of Galway as they relax and unwind.
For those with business or event needs, Radisson RED Galway boasts over 400 square metres of meeting and event space on the lower ground floor. The space includes a versatile conference space of 300sqm, which can be split into three individual meeting rooms. Additionally, a 200sqm breakout space adds flexibility to cater for various event requirements.
The latest addition of the Radisson RED brand in the UK, is Radisson RED London Twickenham Stadium, situated at Twickenham Stadium. The hotel is set to open as a Radisson RED in 2025.
Twickenham Stadium is one of the world’s largest rugby stadiums and the home of England Rugby. Located in West London, the iconic venue hosts numerous international rugby matches, concerts, and other events throughout the year.
Radisson RED London Twickenham Stadium will undergo a full refurbishment to incorporate the unique and distinctive vibrant design familiar with the Radisson RED brand.
The hotel will accommodate 150 spacious bedrooms along with a large lobby and lounge bar, creating a stylish, welcoming social environment. The hotel will be home to a new destination restaurant, serving up a delicious dining experience for the local community.
There are extensive conference and events facilities on offer at Twickenham Stadium, with flexible space for conferences, exhibitions, and celebrations. Guests will also benefit from access to the adjacent health club, including a swimming pool, climbing wall, gym with multiple studios and a kid’s creche.
The Radisson RED brand is present in other UK locations, including the multi-award-winning Radisson RED Glasgow, the flagship Radisson RED Liverpool, the playful airport properties Radisson RED Hotel London Heathrow & Radisson RED London Gatwick Airport, the cool Radisson RED London Greenwich The O2 located nearby the world’s most popular entertainment arena, and the new Radisson RED Edinburgh Airport and Radisson RED Huddersfield, which are due to open in the next couple of years.
Affordable high design
A new brand headed for the UK and Ireland, is prizeotel. The first prizeotel property opened in 2009 in Germany. The successful combination of smart lifestyle with affordable accommodation prices continued to be rolled out in Hamburg, Munich, Antwerp and Vienna, to name a few. The brand is currently present in Germany, Austria, Switzerland and Belgium and includes around 20 properties in operation and under development, representing more than 4,200 rooms.
Focusing on lifestyle design at an affordable price point, prizeotel’s eclectic character combines comfortable accommodation in an informal social setting and service culture. With inviting, multipurpose social spaces in central locations, each hotel becomes a hub for work and play.
The prizeotel properties offer a lifestyle midscale experience with a unique personality, at the investment cost of an economy hotel. The compelling design proposition brand is suitable for new-builds and conversions with high GOP margins (+50%) and a lean operating model.
Each property is a unique space for travelers looking for more modern living spaces, co-working areas to “meet and mingle”, temporary homes for digital nomads, meeting places for an international community, and inspiring places to work, network, and enjoy life. All rooms radiate a mix of urban style and relaxed ambience.