Sterling falls against Dollar and Euro as UK retail sales crumble

The Pound fell sharply against the dollar and Euro on Friday after UK retail sales missed estimates, implying a deterioration in the health of the UK consumer and economy.

GBP/USD fell 0.6% to 1.1400 and GBP/EUR was down 0.33% at 1.1429. The pound was at the weakest level against the Euro since February 2021 and lowest against the dollar since 1985.

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“UK retail sales have seen their biggest decline so far this year, dropping 1.6% compared to a 0.4% increase in July. This is markedly worse than forecasts of a 0.5% fall, and indicates rising prices and the cost of living crisis is stopping consumers from reaching for their purse when it comes to extra spending,” said Sophie Lund-Yates, Lead Equity Analyst at Hargreaves Lansdown.

“There is also the possibility these figures suggest the UK is already in recession.”

If the UK were to be in a recession it wouldn’t be a huge surprise. The Bank of England warned we face a prolonged recession earlier in the summer and we have already experienced monthly GDP contractions this year.

GBP/USD

A strengthening dollar has pummelled GBP/USD this year and pushed down to key support around 1.1400.

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Analysts at Credit Suisse highlighted 1.1409/1.1350 as key technical support levels that could signal a move to near parity with the dollar, if broken.

“GBP remains weak on a Trade Weighted basis and we thus continue to look for a break below 1.1409 and then a move to potential trend support at 1.1350, below which would signal a substantial breakdown and open the door to 1.1285 next, ahead of 1.1020/00, which is now our core objective. However, we would not rule out a move all the way to the 1985 lows at 1.0520 if 1.1409/1.1350 breaks.”

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