Aldi has revealed plans to create 4,000 jobs and open 100 new stores in the UK.
Thanks to surging sales amid the Coronavirus pandemic, the discount-grocery chain has already created 3,000 new permanent roles in the UK.
Aldi is launching a £1.3bn investment drive in the UK, where it is currently the fifth-largest grocer.
“With the UK’s economic outlook increasingly uncertain, families are more concerned about their grocery bills than ever,” said Giles Hurley, the chief executive for Aldi UK and Ireland.
“We’ve seen before that our customers need us most in times of financial hardship, which is why our commitment to remain Britain’s lowest-priced supermarket is more important than ever.”
Over this year, the supermarket chain will have created 8,000 new jobs. On this announcement, the supermarket reported a 8.3% rise in sales to £12.3bn.
Aldi launched a click and collect service last week.
“The business performance has been very, very solid… but we also recognise customer habits are changing and that we need to evolve our business to meet the new demands and we’re actively doing that,” said Hurley.
“We have a unique model, a set of efficiency principles unrivalled in the market, and that it is my firm belief that we can apply those principles to picking and packing stock in a very efficient way for customers… I’m very excited about it,” he added.