ProCook Group has launched a PrimaryBid offer ahead of its flotation on the Main Market. There is no fixed share price and indicative range is a wide one. The market capitalisation of the direct-to-consumer kitchenware products company could be between £150m and £200m.
The offer is open until 9 November. The company is not raising any new cash and existing shareholders could raise up to £68.5m after expenses.
The UK is the core market, and the plan is to expand sales in European markets. There is a range of 16,000 products. There is an active customer base of 655,000 people.
A minimum 27 milli...

