Home News Greene King reports a soar in beer sales after World Cup success and hot weather

Greene King reports a soar in beer sales after World Cup success and hot weather

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Greene King reports a soar in beer sales after World Cup success and hot weather

The UK’s largest pub retailer and brewer, Greene King (LON:GNK), has reported that 3.7 million pints of beer were sold during England’s seven World Cup Matches.

In the 18 weeks to September 2, like-for-like (LFL) sales were up 2.8%. Moreover, growth over the last 10 weeks was 3.2%.

Trading was particularly successful for the Greene King branded pubs with LFL sales increasing by 5.5%. This strong performance was driven by a successful World Cup and hot weather. On the day of England’s semi-final alone, LFL sales were up 61%.

Greene King runs over 2,900 pubs, restaurants across the nation which makes it the country’s leading pub retailer and brewer. The company employs 39,000 people.

Additionally, total beer volumes in Brewing & Brands increased by 4.0%. Own-brewed volumes increased by 0.3%.

The company has also reported it is on course to dispose of 100-110 pubs this year and are expected to open around 9 new pubs.

Greene King has said: “We continue to focus on profitably driving top line growth, developing a more streamlined and efficient organisation and further strengthening our capital structure to deliver long-term value creation for our shareholders.”

At 10:42 BST today shares were up by 8.46% at 515.63.