Superdry announced the appointment of its interim chief financial officer on Wednesday, sending shares soaring as much as 12% on the back of the announcement.
The clothing retailer have appointed Nick Gresham, who is currently chief financial officer at Wiggle, the online sports retailer.
Gresham is set to take up the role as of June 3rd later this year. Superdry is set to report its preliminary results on July 4th.
Peter Williams, Chairman of the Board of Superdry, commented on the news:
“I am delighted to have secured an interim CFO of the calibre of Nick, who has extensive experience in senior finance roles across the retail sector. This is an important step for Superdry as we continue to focus on rebuilding the board and putting the right leadership and corporate governance structure in place.”
Earlier this month the firm issued a fresh profit warning for they year amid weaker online and wholesale performance over the quarter.
Superdry recently narrowly re-appointed its founder Julian Dunkerton back to the board, despite some opposition from shareholders.
The brand was founded by Dunkerton in Cheltenham back in 1985. He left the company in 2014, before making his return five years later.
Superdry is hoping to revive its profits, amid an increasingly difficult trading environment for the UK’s retailers.
Just this week Jamie Oliver’s restaurant empire collapsed into administration after failing to find a buyer, placing 1,000 jobs at risk.
Shares in Superdry (LON:SDRY) are currently trading +12.45% as of 11:44AM (GMT).
